Document Type : Research article
Authors
1
Agricultural Extension and Rural Development Research Institute, Agricultural Research Center, Giza, Egypt
2
Department of Agricultural Extension & Rural Sociology, Faculty of Agriculture, Al-Azhar University, Assiut, Egypt
Abstract
This research aimed at determining the agricultural extension personals using degree of electronic extension methods in agricultural innovations diffusion process stages; determining the respondents benefit degree from these methods; determining the relationship between the studied independent variables and the respondents using degree of electronic extension methods in agricultural innovations diffusion process stages; determining the relationship between the studied independent variables and the respondents benefit degree from these methods. The data were collected by questionnaire forms from 193 respondents, randomly selected from three governorates in Upper Egypt, frequencies, percentages, and Kendal rank order correlation coefficient, were used for data presentation and analysis. The most important results of the research were:
o Using degree of the respondents for youtube (75.6%), agricultural electronic websites (62.2%), facebook (48.7%), and whatsapp (48.2%) in planning stage low, while using degree of the respondents for mobile (62.2%) high.
o Using degree of the respondents for youtube (74.1%), agricultural electronic websites (61.1%), facebook (60.1%), and whatsapp (51.8%) in implementation stage low, while using degree of the respondents for mobile (47.7%) medium.
o Using degree of the respondents for youtube (81.3%), agricultural electronic websites (69.9%), whatsapp (58.0%), and facebook (54.9%) in evaluation stage low, while using degree of the respondents for mobile (38.3%) medium.
o Benefit degree of the respondents from youtube (80.3%), agricultural electronic websites (65.3%), whatsapp (53.4%), and facebook (52.4%) in planning stage low, while benefit degree of the respondents from mobile (47.2%) high.
o Benefit degree of the respondents from youtube (76.6%), agricultural electronic websites (62.2%), facebook (59.1%), and whatsapp (56.5%) in implementation stage low, while benefit degree of the respondents from mobile (53.4%) medium.
o Benefit degree of the respondents from youtube (85.0%), agricultural electronic websites (74.7%), whatsapp and facebook (62.7%) in evaluation stage low, while benefit degree of the respondents from mobile (44.0%) medium.
o Significant positive correlation between using degree of electronic extension methods in agricultural innovations diffusion process stages, benefit degree from these methods and some the studied independents variables. Significant negative correlation between using degree of electronic extension methods in agricultural innovations diffusion process stages, benefit degree from these methods and some the studied independents variables.
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